Why 10to8?

People often ask us: Why 10to8? Where does the name come from? The answer goes back to our founding story.

10to8’s idea came from a dentist who struggled with booking in patients for his practice. He either overbooked the clinic and if all the patients showed up that resulted in endless working hours and poor patient experience. If patients forgot to turn up, expensive equipment and staff were underutilized and the practice lost out on revenue.

So the founders of 10to8 started to research service-based businesses worldwide to understand common appointment scheduling headaches. They found that appointment administration, like emailing back and forth with clients, filling diaries, sending reminders, rescheduling meetings, collecting payments, and similar tasks add up to 10 minutes of scheduling hell for each appointment.

With 10to8’s intelligent scheduling and reminder software, businesses can automate the booking process and reduce admin time to 8 seconds.

10to8 turns 10 minutes of scheduling hell into 8 seconds of delightful automation.

Get started for free!

Looking for an appointment scheduling tool for your business? Create a 10to8 account and start taking bookings today!

Join the team!

We’re always looking for new talent to join our friendly, open, and hardworking team. Browse our open career listings and apply today!