About us | Sign In Scheduling

Our mission

Time is precious — at SignInScheduling, our mission is to give you more of it. Our appointment scheduling system is designed to work for everyone, everywhere, no matter what size the business, its sector or audience. And, as we listen to our customers, we’re always discovering new ways to evolve and improve with their ever-changing needs.

Or to put it in a nutshell, we power appointments for time better spent, whether you’re a sole proprietorship or a big international business.

Our story starts back in 2011 with Bruce, a dentist in Cambridge, UK. One day, he told his friends that he wanted his patients to always know when they had an appointment so they'd never miss it. Luckily for Bruce, his friends were geeks and realized that he’d uncovered a hidden problem that applied to so many businesses.

That problem was coordination — how and when customers and professionals got together. It was something the entire world did, but it turned out, surprisingly badly. It was a problem, a small group of engineers and entrepreneurs couldn’t resist solving.

Before long, the idea developed into an online communications system. One that managed appointments and business services and cut the admin time. Sign In Scheduling was founded in 2011 by Tom and Nigel Playford with help from co-founders Richard, Matthew, Bruce & Stephane.

With extensive research and the help of some beloved alpha testers across a wide range of services and markets, Sign In Scheduling, originally known as 10to8, became available to the public in 2014. Where did the original name come from? Well, the new appointment scheduling system turned 10 minutes of admin hell (which is the average time it takes to organize an appointment) into 8 seconds of delightful automation.

Thanks, Bruce. We’re glad we could bring you and your patients together. As well as millions of other customers and businesses.

Corinne Worboys

Customer Success Assistant

You can normally find me at a live music gig, festival, or wild swimming in rivers and the sea. I love animals and I’m very passionate about Animal Rights. I feel an enormous sense of wellbeing from helping people and animals, and really enjoy the flexibility of working from home.

Dharani Shanmugam

Senior QA

Hello! I’m Dharani and I’m an experienced Software Quality Assurance Engineer with a history of working in the healthcare industry and financial sector. Being highly skilled in establishing frontend interface services and testing, I firmly believe that it is the QA’s responsibility to deliver a high-quality, versatile, and flawless experience to customers. My hobbies include reading novels, traveling, exploring new places and playing badminton.

James Kemp

Jr. Full Stack Software Engineer

I'm a huge fan of web technology and love helping our clients. I’m a true geek at heart with a (mild) addiction to Rubik’s cubes and coding.

Karanpreet Ajmani

Marketing Executive

I’m a Marketing Executive at Sign In Scheduling. I’m passionate about the tech industry and love to keep up to date with new developments. As a recent MBA graduate, I intend to learn more about businesses and data-driven decision-making.

Kerri Robinson

Customer Success Manager

I’m the Customer Success Manager here at Sign In Scheduling. I work closely with our Enterprise Customers and I’m passionate about using their feedback to help develop Sign In Scheduling. Outside of work, I’m a huge football fan and also love Disney! I’m yet to experience traveling on a plane and my next goal is to travel the world.

Pawan Kumar

Full Stack Developer

I joined Sign In Scheduling as a Full Stack Developer in 2021 to contribute to the development and deployment of the product. I graduated from NIT Hamirpur, and have worked in various MNCs, as a freelancer. I’ve also developed a few android and web applications as Sarsipal Infotech.

Richard Hills

Managing Director

I’m Sign In Scheduling’s Managing Director and as such I’m responsible for day-to-day running of the company, with a focus on product and technology. I’m one of the co-founders of 10to8, and was previously the CTO. My background is in technology, having previously worked in software in the City, and at a number of technology startups. I hold an MPhil from Cambridge and a DPhil from Oxford.

Simon Chan

Senior Software Engineer

I’m a Senior Software Engineer with over a decade’s worth of industrial experience. Since joining the engineering team in 2017, I’ve enjoyed contributing to the development and evolution of the product.

Temi Erinoso

Head of Sales

I manage our Account Managers, BDRs, SDRs, and Customer Success teams to drive sales growth and market adoption globally via new customer acquisition, existing business and strategic partnerships. Outside of work, I’m an avid sports fan and also love to travel. My favorite destinations so far have been Peru, Mauritius, and Croatia.

Vishal Magar

Full Stack Developer

I joined Sign In Scheduling in 2021 and has been contributing to the development and improvement of the product. When I’m not coding, I’m either taking a nap or playing games.

Join Sign In Scheduling

Interested in working with us? We’re always looking for talented people who love what they do, even if there’s no specific job listed. So, whether you’re into software engineering, sales, marketing, customer support, or brilliant at something else, drop us a line.

Check out our Glassdoor page or #WorkingAt10to8 on LinkedIn.

““I’ve been with 10to8 for over 1.5 years. From day 1, my voice has been listened to and valued, and I am entirely trusted to fulfill my role. I have also moved into a new role and have scope to progress in the company. I am surrounded by people who are fun, friendly, offer me guidance and accept me. I've made friends for life. 10to8 offers great work-life balance, dynamic day-to-day, employee benefits, training and progression opportunities, mentors and the chance to be 100% yourself. The 10to8 culture and team are truly incomparable. 10to8 ticks all the boxes! ””

Kerri, Customer Success Manager

““When I joined 10to8, I was in the support team with an amazing group of like minded people, but I had every intention from day 1 to move into the Engineering team and become a software developer. 10to8 has supported me every step of the journey and helped with training and guidance to allow me to reach that goal. The support and training continues week by week and I couldn't ask for a better team to be working with. The focus is 100% on delivering our clients features they need and being part of that is very fulfilling.””

James, Junior Full Stack Developer

“I started my 10to8 journey in customer support. I also started mid-pandemic and, despite being fully remote for the majority of my time at the business, I have always felt like part of a team. About 7 months later, a role opened up for a content writer and I decided to apply. After years of being rejected for marketing roles because I didn’t have any experience, 10to8 finally allowed me to pursue my goal of becoming a content writer. And for that, I will be forever thankful.”

Alice, Content Marketing Specialist

Diversity & Inclusion at Sign In Scheduling

Here at Sign InScheduling, we’ve always supported diversity and inclusion. We know it’s not just a status you achieve then forget about. The power of diversity and inclusion makes us stronger and better, not just as a place to work, but for our customers and the community.
We’re continually working to empower people by appreciating and respecting one another in terms of age, gender, disability, sexual orientation, religion and ethnic or national origin.

About Sign In Scheduling

Powering appointments for time better spent